The
GO AUTOMOTIVE® 
Family of Companies

VALUES

Mission

Be the dominant physical, digital and mobile resource for businesses and consumers, transacting in the global automotive industry.

Vision

GO is a consumer to business, performance based company, enabled by digital consumer co-creation and intelligently applied data.

Purpose

GO's primary purpose is for its partners, team and stakeholders to continually experience evolution as part of THE INTERSECTION OF ALL THINGS AUTOMOTIVE®.

OUR COMPANIES

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AUTORIUM®

At the heart of the GO AUTOMOTIVE experience is the AUTORIUM®. Serving as the hub of the GO family of companies, the AUTORIUM®  is the bridge between the highly fragmented and disconnected state of both the automotive and retail industries. Under these brands, we promote and provide products and services of major auto manufacturers, automotive lifestyle companies and a host of providers who offer "all things automotive" through our online marketplace and showroom.

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The AUTORIUM® provides a platform for automakers, aftermarket providers and other lifestyle services providers to rent space in various GO MARKETPLACE locations across America's best shopping malls.  

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THE GO PHYGITAL EXPERIENCE®

THE GO PHYGITAL EXPERIENCE® combines a physical environment with the power of digital presentation to provide a unique experiential opportunity for consumers to grow and evolve automotively. 

THE GO PHYGITAL EXPERIENCE® is made possible through the use of a proprietary data aggregation and analytics platform that underpins a physical marketplace where automotive exploration exhibits are on display for the consumer to explore. As consumers navigate the physical displays at the event, they are invited to engage with each exhibit digitally through their smartphone and a "physical-digital" journey begins.

The GO PHYGITAL EXPERIENCE® creates a personal conversation with the consumer and automotive and lifestyle  brands through ongoing customized follow up via email and at future physical events where each consumer's preferences can be applied to provide a personalized journey.  

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GO RETAIL & GO MARKETPLACE

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Our GO RETAIL and GO MARKETPLACE brands are the merchandising partnership platforms for the GO Family of Companies. They are designed to facilitate strategic alliances with traditional retailers and sponsors who specialize in automotive accessories and enhancements, apparel, services, and communication and electronic devices, that support and build the GO AUTORIUM experience. The facilities offered by GO RETAIL and GO MARKETPLACE provide physical venues for retailers and sponsors to showcase their automotive products. 

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GO E-COMMERCE
 

GO E-COMMERCE houses GO's proprietary seamless online-offline omni channel e-commerce platform to facilitate all business transacted in the GO Autorium. 

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GO DATA®

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Under our GO DATA® brand, we leverage consumer data and create content to make automotive and peripheral businesses more informed, more approachable, more efficient, and more effective in reaching their desired audiences. These brands drive the evolution of digital engagement platforms to revolutionize how all consumers (and even car enthusiasts!) co-create their own automotive retail experiences. Our GO DATA® brand is GO's proprietary data aggregation and analytics platform which offers predictive, descriptive, and disruptive analytics on the true consumer automotive preferences.

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GO MEDIA

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GO MEDIA serves as the proprietary online/offline developer, manager and distributor of content for the GO Family of Companies.

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GO INCUBATOR

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GO INCUBATOR is a strategic investment in future innovation. Its intent is to bring the consumer activation of the GO Family of Companies full circle by inviting in the automotive and retail space to leverage the GO Autorium.

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GO BANK

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GO BANK is the business and consumer financing arm of the GO Family of Companies. By design, it will streamline and innovate the accessibility of automotive financing within the GO Autorium.

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GO CHARITABLE

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GO CHARITABLE is the 501(c) 3 charity designed to facilitate next generation auto-centric research and development, as well as to maintain and create new legacies within the automotive space.

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GO IS COMING®

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GO IS COMING® is actively promoting the various opportunities for automotive manufacturers, aftermarket providers and other automotive lifestyle service providers to participate with the GO family of companies.  

GO IS COMING® collects feedback from consumers to provide actionable insights and predictive analytics to enable the elevated design of interactive retail experiences for the automotive industry based on real-time consumer preferences. 

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